Industry Resources

The Taste Newberg Mission
Stimulate a Year-Round Visitor Economy in Newberg
The Taste Newberg Vision
Newberg will be widely acknowledged as one of the most extraordinary and distinctive destinations in Oregon and a best-in-class tourism resource in Yamhill County.
See our Yearly Report
The Yearly Report offers a clear look at Newberg’s growth, trends, and achievements over the past year. It highlights the impact of local businesses, major stories in food and wine, and the work supporting the region’s visitor economy. Download it to get useful insights and a deeper understanding of how Newberg continues to evolve.
Visitor Trends and Statistics
Visitor Trends and Statistics offers a quick look at how visitors support our local, regional, and state economy . From spending patterns to visitor volume, these insights show what is driving travel and how the local economy is changing. Use the data to support planning, storytelling, and decisions for your business or organization.
| $159 | Average Spent for overnight visitor in 2025 in Yamhill County |
| $190.9 | Millions in Direct Travel Spending in Yamhill County |
| $2.7 | Millions in Local Tax Revenue in Yamhill County |
List Your Business or Event
Listing your business or event helps visitors discover what makes Newberg a vibrant place to explore. Submitting a listing puts your offerings in front of travelers, media, and locals searching for things to do and places to visit. It is an easy way to boost visibility, share updates, and connect your story to the wider Newberg community.


Our Industry Newsletter
The Industry Newsletter is your connection to the latest news and opportunities across Oregon’s tourism landscape. Featuring updates from Travel Oregon, the Willamette Valley Visitors Association, and Visit Newberg, each edition delivers timely industry insights, new marketing assets, seasonal story ideas, and opportunities for media and tourism partners.
Stay informed about new openings, upcoming events, destination developments, and valuable resources to support your marketing, storytelling, and visitor engagement efforts—all delivered straight from the source.


Our Leadership Team
Our Leadership Team brings together local business owners, industry experts, and community partners who guide the vision for Taste Newberg. Their experience across hospitality, tourism, and economic development supports the work that strengthens Newberg as a destination. Meet the board and staff who help shape the region’s future.
Board of Directors
| Phil Amaya | Board President | Owner, Wine de Roads Cycling & Tasting Room Manager Eminent Domaine Winery, LLC |
| Megan Recker | Board Vice President | President/Owner, Lifestyle Properties, LLC |
| Lora Valdez | Board Treasurer | Area Director of Sales, Escape Lodging |
| Britta Mansfield | Board Secretary | Executive Director, Willamette Falls and Landings Heritage Area Coalition |
| Dennis Lewis | Past Board President | Owner, Lewis Audio Video |
| Dru Allen | Board Member | Proprietor/COO, Compris Vineyard |
| Amanda Clark | Board Member | Marketing Manager, Chehalem Cultural Center |
| Stefan Czarnecki | Board Member | Owner, Black Tie Tours |
| Caroline Justice Holst | Board Member | Director of Programming and Partnerships, The Allison Inn & Spa, |
| Rob Felton | Board Member | Chief of Staff, George Fox University |
| Cathy Martin | Board Member | Community Development Manager, Argyle Winery |
| Scott Parker | Ex-officio Board Member | Executive Director, Chehalem Valley Chamber of Commerce |
| Robyn Wheatley | Ex-officio Board Member | Newberg City Councilor, City of Newberg |
| Julie Petersen | Ex-officio Board Member | Special Services Supervisor, Chehalem Park & Recreation District |
Our Staff
| Leigh Jensen | Executive Director | Taste Newberg |
| Katie McFall | Deputy Director | Taste Newberg |
